At Northfields we think that your property deserves to be put in the spotlight without the listings for other properties that might catch a buyer’s attention getting in the way. That’s why we’ve created our “Showcase” websites especially for our sellers – available on smartphone, tablet and desk top and the first of its kind in our area to be enabled for all devices.
One of the tools we use to get your property noticed are property portals such as Rightmove and Zoopla as well as our own website northfields.co.uk. Websites that display a wide range of properties are a very important part of marketing your property so it gets the most amount of exposure. However, the property portals offer buyers something very tempting – other properties that AREN’T yours. It is fairly easy for your property to become lost in the shuffle. But with your very own individually crafted website with its own URL we can direct buyers to your property details where they won’t become distracted by other properties.
We’ve set up our Showcase websites so that our sellers can show off the professional imagery of their home using our social media sharing buttons. Although we have social media sharing buttons on our website, again, the social media enabled sharing function on your individual Showcase website means that anyone who clicks the link you share is contained in a site completely devoted to your property and only your property.
We know from experience that if you share your property with your network of friends, family and neighbours (and even ask them to share it across their networks) it may very well be that a friend of a friend thinks that your property is just perfect for them. They can then contact us via the links on your Showcase website and we can take it from there. And all you have to do is click.
And don’t forget potential buyers can also share the link to your Showcase website using social media. That ripple effect is very powerful, particularly when it is only your property in the spotlight.
Our showcase websites are not only available via desktop, they are also enabled for tablet and smartphone, so even on the go buyers can look at your property on your exclusive website. As our Showcase websites are interactive buyers can touch, swipe and click their way around your website and easily get a hold of us to book a viewing. 1 in 5 property searches now happen via mobile devices, so if your estate agent is not using an interactive mobile enabled format, you could be missing out on 1 in 5 buyers. Are you willing to take that risk?
While our website northfields.co.uk is solely focussed on property, the main property portals Rightmove and Zoopla do feature ads for other estate agents or outside services that may not have anything to do with property. You don’t want someone suddenly deciding to see what offer Argos has available or popping off to look at the cheap flights they can get from Thomas Cook – those ads pull people away from your property. Our Showcase websites mean that the only thing someone is thinking of buying is your home.
We offer our sellers their very own Showcase website because we want to get you the very best price, the most reliable buyer and the smoothest move along your timescales that we can possibly manage. Putting your property in the limelight with its own website is just part of our Red Carpet service.
Get a feel for a the professional imagery and interactive feel of a Northfields Showcase website with this example: http://northfieldsshowcase.businesscatalyst.com
If you are thinking of selling and want some free advice and an up-to-date valuation of your property, call us now on 020 8740 6622 or email us at firstname.lastname@example.org.
Or if you have any questions about property or the West London market, tweet us @Northfieldslive or even speak directly to our Managing Director on Twitter @nickdevonport. We’re available on Facebook too. We are available however and whenever you need us.